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Marketing plan

Marketing plan

Developed marketing strategy. This part should include your detailed description of the changes and new strategies
Company: Boiling Point – Hot Soup Specialty Restaurant
Company Overview (current)
•Marketing Mix
•Product-service mix/Presentation mix
1.Core product
2.Facilitating product
3.Supporting product
4.Augmented product
•Pricing strategy
Action plan
Marketing Mix
• Product-service mix/Presentation mix(3 points)
• Pricing mix: pricing strategy, etc.(3 points)
Lastly, do the 3 pages PPT.

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