Write 9 pages with APA style on The Uniqueness of Toyotas Strategy. Research and innovation are part of Toyota’s success. The company launched its new car Aygo and “challenged many of its traditional
Write 9 pages with APA style on The Uniqueness of Toyotas Strategy. Research and innovation are part of Toyota’s success. The company launched its new car Aygo and “challenged many of its traditional views: the car was specifically designed for the European market and exclusively” (Thompson et al 2008, p. C245). For Toyota, this business decision is multi-dimensional and extremely complex. It is impossible to assume that business decisions even approach rationality, let alone perfect rationality. Toyota has to make complex decisions and, because of the multi-dimensionality of their decision conditions, they make many decisions (Annual Report Toyota 2008).
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